Actiview and Pixar Animation Studios Collaborate, Giving Access for the Blind and Hard of Hearing to Experience “Incredibles 2” In Theaters

Americas, Assistive Technology, News, June 19 2018

ActiviewApp Homescreen shown on a phone

Homescreen of the Actiview app with available movies including Incredibles 2 and Solo: A Star Wars Story.

Berkeley, CA, USA: Actiview, a Bay Area based technology company, is collaborating with Pixar Animation Studios to provide support for all Blind/Low Vision and Hard of Hearing attendees of the new Disney•Pixar feature film “Incredibles 2,” opening in theaters nationwide June 15th. Moviegoers will be able to download Audio Description and Amplified Audio tracks to their mobile phone from the Actiview app, and play them alongside the film while they watch in the theater. Tracks are available to all audiences and compatible with any theater in the U.S.

“We are very excited that Pixar is working with Actiview for ‘Incredibles 2’ and connecting with the Blind and Hard of Hearing audience,” said “Incredibles 2” Producers Nicole Grindle and John Walker. “We made this movie for everyone to enjoy and this technology certainly allows that.”

In the U.S., there are over 10 million Hard of Hearing and Blind/Low Vision individuals who benefit from accessibility solutions, like Actiview’s Audio Description and Amplified Audio tracks, to enjoy the movie-going experience. Actiview’s Audio Description enables Blind/Low Vision movie lovers to fully experience a film by providing a narrated description of the visual components that accompany the film dialogue.

“For me to watch a movie, I need a special audio track called Audio Description,” said Noah Carver, a Blind teenager from Maine who utilizes Actiview’s Audio Description for in-theater movie watching. “It’s like an in-depth audio book of the movie so while everyone else is watching the battles on screen, a narrator is describing everything in amazing detail to me.”

For millions who are Hard of Hearing, Actiview’s Amplified Audio support provides a louder soundtrack for the film, assisting those with hearing loss to pick up on important audible components of films such as dialogue and audio cues.

Actiview is excited to join forces with Disney•Pixar to bring ownership of accessibility back to the people who need it. Actiview believes that accessibility technology should be convenient and should fit naturally into everyone’s lifestyle.

Actiview Founder, Alex Koren states, “Everyday we see people miss out on these shared experiences with family and friends. Movies are such a central part of our culture and it’s our mission to ensure everyone is included in watching films through the Actiview app. Pixar is leading the way in ensuring their movies are accessible, and we are so excited to be working with them to provide access support for ‘Incredibles 2’.”

In Disney•Pixar’s new release, “Incredibles 2,” Helen (voice of Holly Hunter) is called on to lead a campaign to bring Supers back, while Bob (voice of Craig T. Nelson) navigates the day-to-day heroics of “normal” life at home with Violet (voice of Sarah Vowell), Dash (voice of Huck Milner) and baby Jack-Jack—whose super powers are about to be discovered. Their mission is derailed, however, when a new villain emerges with a brilliant and dangerous plot that threatens everything. But the Parrs don’t shy away from a challenge, especially with Frozone (voice of Samuel L. Jackson) by their side. That’s what makes this family so Incredible.

 

To learn more about Actiview visit www.activiewapp.com

To learn more about “Incredibles 2” visit https://movies.disney.com/incredibles-2 

To download the Actiview app on iOS visit www.activiewapp.com/download

To learn more about Audio Description visit www.activiewapp.com/audio-description 

 

About Actiview

Actiview is a technology company focused on making the entertainment experience more accessible, active, engaging, and immersive. Our flagship product, the Actiview app, is an all-in-one solution that makes movies and video content accessible to the Blind/Low Vision and Deaf/Hard of Hearing communities in a way that feels natural and inclusive for everyone. The mobile app offers a range of services including Amplified Audio and Audio Description for both in-theater and in-home entertainment experiences. Follow us on social @TeamActiview.

About Pixar Animation Studios

Pixar Animation Studios, a wholly owned subsidiary of The Walt Disney Company, is an Academy Award®-winning film studio with world-renowned technical, creative and production capabilities in the art of computer animation.  The Northern California studio has created some of the most successful and beloved animated films of all time, including “Toy Story,” “Monsters, Inc.,” “Cars,” “The Incredibles,” “Ratatouille,” “WALL•E,” “Up,” “Toy Story 3,” “Brave,” “Inside Out,” and “Coco.” Its movies have won 35 Academy Awards® and have grossed more than $11 billion at the worldwide box office to date. “Incredibles 2,” Pixar’s 20th feature, opens in theaters on June 15, 2018.

Source: Actiview

Re-posted with permission

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